Brevard MLS Listings
Meeting With Realtors about
MLS Listings
So you’ve decided to sell your home on the
MLS and have a fairly good idea of what you think the
MLS Listings worth. Being a sensible home seller, you schedule appointments with three local
MLS Listings agents who’ve been hanging stuff on your front doorknob for years. Each
MLS Listing Realtor comes prepared with a "Competitive Market Analysis" on fancy paper and they
each recommend a specific sales price.
Amazingly, a couple of the Realtors have come up with prices that are lower than you expected.
Although they back up their recommendations with recent sales data of similar homes, you remain
convinced your house is worth more. When you interview the third agent’s figures, they are much more
in line with your own anticipated value, or maybe even higher. Suddenly, you are a happy and excited
home seller, already counting the money.
Which
MLS Listing Realtor do you choose
If you’re like many people, you pick Realtor number three. This is an agent who seems willing to
listen to your input and work with you. This is an agent that cares about putting the most money in
your pocket. This is an agent that is willing to start out at your price and if you need to drop the
price later, you can do that easily, right? After all, everyone else does it!
The truth is that you may have just met an agent engaging in a questionable sales practice called
"buying a
MLS Listings." He "bought" the listing by suggesting you might be able to get a higher sales
price than the other agents recommended. Most likely, he is quite doubtful that your
MLS Listings will actually sell at that price. The intention from the beginning is to eventually
talk you into lowering the price.
Why do agents "buy"
MLS Listings? There are basically two reasons. A well-meaning and hard working agent can feel
pressure from a homeowner who has an inflated perception of his home’s value. On the other hand,
there are some agents who engage in this sales practice routinely.
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